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A Look Back at How Small Businesses Survived 2020

Gordon Henry • Dec 10, 2020

Today's Guest

In this special year-end episode, we catch up with three small business owners we interviewed in the Spring of 2020 when the pandemic hit. All closed their businesses temporarily in the early, dark days of the COVID-19 crisis, they were also recipients of a Thryv Foundation Grant, which was designed to help small businesses through the pandemic. Despite the tough odds, all are still going strong and looking forward to 2021.

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Episode Summary

While we, Big Frog Custom T-Shirts of Durham, have survived the storm so far it is heartbreaking to watch other businesses and colleagues that have left or shutdown. Our primary customers are event-based businesses so when the economy shut down we had to pivot or risk becoming another business casualty from this pandemic. The one silver lining the pandemic did give us was the opportunity to reset and adjust our strategy to apply the lessons learned from the past four years. 


A lot has happened here since we last spoke, we licensed our first location of The Sandwich Shop. Pre-COVID 80% of our sales were online and our sales have only grown since March. However, we are still being very careful to only spend what we need and operate with a skeleton crew. Looking forward we hope to sell more licenses of The Sandwich Shop and there is a bit of an opportunity to get a good price on commercial real estate in Manhattan right now. 


During the early days of the pandemic we, Brooklyn Bark, received the Thryv Foundation grant along with the PPP and EIDL loans that helped us keep payroll going. Right now we are focused on how to best get the PPP loan forgiven and exploring new revenue streams, such as selling pet products online. 


Resources Shared

Jay Schwedelson | Winning on Main Street Small Business Podcast
By Jay Schwedelson 04 Jan, 2024
Today, we’re sharing some big news and some bitter-sweet news. After hosting this podcast for over four years and 200+ episodes, we’re moving on and passing the baton to a new host who will be launching a new show. Thanks to all our loyal listeners and those who contributed to the show. Wishing you all success, and we invite you to check out Jay’s new show, Small Business Quick Wins.
Malcolm Peace | Winning On Main Street Small Business Podcast
By Malcolm Peace 28 Dec, 2023
Malcolm Peace is the founder and president of Tsetserra Growth Partners. He’s a native of Austin, TX. He is passionate about assisting family-owned small businesses in building enduring legacies. He specifically works with acquiring and running blue-collar industrial businesses in Texas and working with small business owners to drive long-term growth and profitability. He takes pride in helping family-owned small businesses sustain a lasting legacy. Succession planning is an integral part of his efforts. As a result, he focuses on building businesses up instead of tearing out people and processes.
Matt Murray | Winning on Main Street Small Business Podcast
By Matt Murray 21 Dec, 2023
Matt Murray is the Founder and CEO of Evolution Mechanical, Inc., which serves the commercial and industrial HVAC/R market. He is also the founder and CEO of Blue Collar King Coaching & Consulting, through which he guides owners and would-be owners of service-based businesses in the blue-collar trades to succeed personally and professionally. As such, Matt’s expertise goes far beyond “just” his technical expertise in the HVAC/R field. Matt is also an expert in leadership, business development, business systems & strategy, operations, strategic planning, sales, and more. Matt runs his life and businesses based on strong core values and is passionate about helping others live happy, successful, and fulfilling lives.
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